Persuasive Communication
Research News and Information

Friday, November 20, 2009

Displaying employee testimonials on recruitment web sites: effects of communication media, employee race, and job seeker race on organizational attraction and information credibility.

30 Aug 2009 This study investigated participants' reactions to employee testimonials presented on recruitment Web sites. The authors manipulated the presence of employee testimonials, richness of media communicating testimonials (video with audio vs. picture ... Read more...

"We only did it because he asked us": gendered accounts of participation in a population genetic data collection.

6 Aug 2009 This article draws upon findings from an interview study with twenty-three families about participation in a large-scale population genetic database called, "Generation Scotland: The Scottish Family Health Study" (GS: SFHS). GS: SFHS aspires to ... Read more...

Situations in which questions are valuable.

30 Jul 2009 This column discusses several situations in which questions are valuable. Copyright 2009, SLACK ... Read more...

Latest indexed articles for 'Persuasive Communication'

These are the very latest articles for this heading:

• Intentional self-plagiarism. 22 Oct 2009
• Doc speak: how to get them on board with quality. 29 Sep 2009
• A piece of my mind. Manipulation and the match. 21 Sep 2009
• A POTUS proposal. Obama to state his case to Congress, Americans. 5 Sep 2009
• Correction. Marketing of processed food to young children. 30 Aug 2009
• The savvy communicator: three ways to connect your information to their reality. 30 Aug 2009
• Electronic health records. 30 Aug 2009
• Displaying employee testimonials on recruitment web sites: effects of communication media, employee race, and job seeker race on organizational attraction and information credibility. 30 Aug 2009
• "We only did it because he asked us": gendered accounts of participation in a population genetic data collection. 6 Aug 2009
• Situations in which questions are valuable. 30 Jul 2009
• Altering category-level beliefs: the impact of level of representation at belief formation and belief disconfirmation. 30 Jul 2009
• Who should defend us from collective defamation? 16 Jul 2009
• Counteracting myths about immigration and health. 16 Jul 2009
• RM matters: war of words. 29 Jun 2009
• Using frames to influence consumer willingness to pay for the patient health record: a randomized experiment. 29 Jun 2009
• Scare' em or disgust 'em: the effects of graphic health promotion messages. 29 Jun 2009
• Incidental experiences of regulatory fit and the processing of persuasive appeals. 29 Jun 2009
• Source entitativity and the elaboration of persuasive messages: the roles of perceived efficacy and message discrepancy. 29 Jun 2009
• An encounter frequency account of how experience affects likelihood estimation. 29 Jun 2009
• Smoking beliefs and behavior among youth in Malaysia and Thailand. 29 Jun 2009

See a longer list of these articles.

Technical information about 'Persuasive Communication'

Definition: A mode of communication concerned with inducing or urging the adoption of certain beliefs, theories, or lines of action by others.

Descriptor UI: D010565

Alternative terms: Persuasive Communication; Communication, Persuasive; Persuasion; Brainwashing;

Related Mesh Headings: Propaganda; Psychological Warfare; Suggestion; Behavior Control;

Tree Number: F01.145.209.631; L01.143.762;

History Note: 69

Technical Notes: no qualif