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Persuasive Communication (Latest Articles)
Latest indexed articles for 'Persuasive Communication'
Articles 141 to 150 of 200:
A charity case. Hospitals must learn how to tell their fiscal story.
9 Aug 2008
rec_pub_18777753-a-charity-case-hospitals-learn-tell-fiscal-story.htm
Brain mechanisms of persuasion: how 'expert power' modulates memory and attitudes.
5 Aug 2008
Human behaviour is affected by various forms of persuasion. The general persuasive effect of high expertise of the communicator, often referred to as 'expert power', is well documented. We found that a single exposure to a combination of an expert ...
rec_pub_19015077-brain-mechanisms-persuasion-expert-power-modulates-memory-attitudes.htm
Frames and knowledge in mixed media: how activation changes information intake.
30 Jul 2008
Many people consider strategic framing, the journalistic tendency to reduce politics to a game or competition focused on the tactical maneuvers of political actors, to be harmful to democracy because it erodes citizen interest in the democratic ...
rec_pub_18721093-frames-knowledge-mixed-media-activation-changes-information-intake.htm
Lessons learned with MS-DRGs: getting physicians on board for success.
30 Jul 2008
To get physicians on board with a clinical documentation program: Explain what the government is trying to accomplish with changes to the prospective payment system; Connect codes and quality report cards; Enlist a physician champion; Conduct an ...
rec_pub_18709863-lessons-learned-ms-drgs-getting-physicians-board-success.htm
30 Jul 2008
BACKGROUND: Researchers must identify strategies to optimize the persuasiveness of messages used in public education campaigns encouraging fruit and vegetable (FV) intake. PURPOSE: This study examined whether tailoring messages to individuals' ...
rec_pub_18670833-promoting-fruit-vegetable-intake-messages-tailored-individual.htm
23 Jul 2008
The evidence for whether intentional control strategies can reduce automatic stereotyping is mixed. Therefore, the authors tested the utility of implementation intentions--specific plans linking a behavioral opportunity to a specific response--in ...
rec_pub_18660384-bringing-automatic-stereotyping-control-implementation-intentions.htm
9 Jul 2008
OBJECTIVES: To evaluate the feasibility of the UK Nutrient Profile (NP) model for identifying 'unhealthy' food advertisements using a case study of New Zealand television advertisements. DESIGN: Four weeks of weekday television from 15.30 hours to ...
rec_pub_18616851-identifying-unhealthy-food-advertising-television-case-study-applying.htm
Medical malpractice: preparing for trial.
29 Jun 2008
In the last column (The Physician Executive, 34(3), May/June 2008) I discussed the intricacies of your deposition. Assuming that both parties still feel their cases have merit, your next task is to prepare for the ...
rec_pub_18816968-medical-malpractice-preparing-trial.htm
What if physicians don't believe your quality data?
29 Jun 2008
* If you fail to address improvement opportunities, care at your facility may not be consistent with guideline recommendations. * 'Perhaps the most common pitfall' for quality professionals is to get buy in and enlist a phsyician champion. * ...
rec_pub_18700358-what-physicians-don-t-believe-quality-data.htm
The untapped secret to selling safety.
29 Jun 2008
rec_pub_18686429-the-untapped-secret-selling-safety.htm
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