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Persuasive Communication (Latest Articles)

 

Latest indexed articles for 'Persuasive Communication'

Articles 181 to 190 of 200:

Embedded alcohol messages in television series: the interactive effect of warnings and audience connectedness on viewers' alcohol beliefs.

29 Apr 2008 OBJECTIVE: This research investigates whether warning viewers about the presence of embedded messages in the content of a television episode affects viewers' drinking beliefs and whether audience connectedness moderates the warning's impact. METHOD: ...
rec_pub_18432390-embedded-alcohol-messages-television-series-interactive-effect.htm


Why (and when) clinicians compel treatment of anorexia nervosa patients.

29 Apr 2008 OBJECTIVE: This paper addresses the question of the circumstances which lead clinicians to use legal coercion in the management of patients with severe anorexia nervosa, and explores similarities and differences between such formal coercion and ...
rec_pub_18059050-why-clinicians-compel-treatment-anorexia-nervosa-patients.htm


The CEO as a sales person.

30 Mar 2008
rec_pub_19397246-the-ceo-sales-person.htm


Extended parallel process model and H5N1 influenza virus.

30 Mar 2008 This study integrated the Extended Parallel Process Model and forewarning cues to assess the promotion of preventive measures against the H5N1 influenza virus, a significant health threat that affects Asia, Europe, and the USA. There are two types ...
rec_pub_18567223-extended-parallel-process-model-h5n1-influenza-virus.htm


Use and abuse in the fame game.

30 Mar 2008
rec_pub_18540557-use-abuse-fame-game.htm


The hidden impact of conspiracy theories: perceived and actual influence of theories surrounding the death of Princess Diana.

30 Mar 2008 The authors examined the perceived and actual impact of exposure to conspiracy theories surrounding the death of Diana, Princess of Wales, in 1997. One group of undergraduate students rated their agreement and their classmates' perceived agreement ...
rec_pub_18512419-the-hidden-impact-conspiracy-theories-perceived-actual-influence.htm


Romantic relationships and eating regulation: an investigation of partners' attempts to control each others' eating behaviors.

30 Mar 2008 The current study examines eating regulation in the context of romantic relationships. One hundred and four heterosexual couples provided information about their weight, satisfaction with their partners' bodies, weight concerns, healthy dieting ...
rec_pub_18420775-romantic-relationships-eating-regulation-investigation-partners.htm


Attitudinal ambivalence and message-based persuasion: motivated processing of proattitudinal information and avoidance of counterattitudinal information.

30 Mar 2008 Attitudinal ambivalence has been found to increase processing of attitude-relevant information. In this research, the authors suggest that ambivalence can also create the opposite effect: avoidance of thinking about persuasive messages. If ...
rec_pub_18340037-attitudinal-ambivalence-message-based-persuasion-motivated-processing.htm


Cost-effectiveness analysis of a statewide media campaign to promote adolescent physical activity.

24 Mar 2008 A cost-effectiveness analysis of a statewide social marketing campaign was performed using a statewide surveillance survey distributed to 6th through 12th graders, media production and placement costs, and 2000 census data. Exposure to all three ...
rec_pub_18367641-cost-effectiveness-analysis-statewide-media-campaign-promote.htm


Should persuasion be affective or cognitive? The moderating effects of need for affect and need for cognition.

12 Mar 2008 Three experiments tested the hypothesis that need for affect and need for cognition influence receptivity to affect- and cognition-based persuasive messages. Experiment 1 found that an affective message elicited more positive attitudes among ...
rec_pub_18344496-should-persuasion-affective-cognitive-moderating-effects-need-affect.htm

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