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Persuasive Communication (Latest Articles)

 

Latest indexed articles for 'Persuasive Communication'

Articles 11 to 20 of 200:

Altering category-level beliefs: the impact of level of representation at belief formation and belief disconfirmation.

30 Jul 2009 This research program investigates whether representational level of information underlying initial beliefs (individual vs. category) and disconfirming information (individual vs. category) influence the magnitude of belief and attitude change ...
rec_pub_19592678-altering-category-level-beliefs-impact-level-representation-belief.htm


Who should defend us from collective defamation?

16 Jul 2009
rec_pub_19616719-who-defend-collective-defamation.htm


Counteracting myths about immigration and health.

16 Jul 2009
rec_pub_19616702-counteracting-myths-immigration-health.htm


RM matters: war of words.

29 Jun 2009
rec_pub_19757646-rm-matters-war-words.htm


Using frames to influence consumer willingness to pay for the patient health record: a randomized experiment.

29 Jun 2009 The American College of Medical Informatics rated the lack of willingness to pay for the patient health record (PHR) as the biggest obstacles to its rapid diffusion. Extending research propositions from the decision sciences and political ...
rec_pub_19657829-using-frames-influence-consumer-willingness-pay-patient-health-record.htm


Scare' em or disgust 'em: the effects of graphic health promotion messages.

29 Jun 2009 This study experimentally tested the effects of 2 types of content commonly found in anti-tobacco television messages-content focused on communicating a health threat about tobacco use (fear) and content containing disgust-related images-on how ...
rec_pub_19657827-scare-em-disgust-em-effects-graphic-health-promotion-messages.htm


Incidental experiences of regulatory fit and the processing of persuasive appeals.

29 Jun 2009 This article examines how the subjective experiences of "feeling right" from regulatory fit and of "feeling wrong" from regulatory non-fit influence the way people process persuasive messages. Across three studies, incidental experiences of ...
rec_pub_19571272-incidental-experiences-regulatory-fit-processing-persuasive-appeals.htm


Source entitativity and the elaboration of persuasive messages: the roles of perceived efficacy and message discrepancy.

29 Jun 2009 Compared with nonentitative groups, entitative targets are considered to elicit more elaborative processing because of the singularity or unity they represent. However, when groups serve as sources of persuasive messages, other dynamics may operate. ...
rec_pub_19586238-source-entitativity-elaboration-persuasive-messages-roles-perceived.htm


An encounter frequency account of how experience affects likelihood estimation.

29 Jun 2009 When making judgments, people often favor information received from a few individual sources over large-sample statistical data. Individual information is usually acquired piece by piece, whereas statistical information combines many observations ...
rec_pub_19487755-an-encounter-frequency-account-experience-affects-likelihood.htm


Smoking beliefs and behavior among youth in Malaysia and Thailand.

29 Jun 2009 OBJECTIVE: To characterize smoking beliefs among Thai and Malaysian youth and to examine associations with gender, antismoking media exposure, and smoking status. METHODS: Nationally representative samples of youth completed self-administered ...
rec_pub_19182982-smoking-beliefs-behavior-youth-malaysia-thailand.htm

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