[Reader survey of the Journal of the Norwegian Medical Association 2007]

(Tidsskriftets leserundersøkelse 2007.)

Full Abstract

BACKGROUND:
Upon request, The Research Institute of the Norwegian Medical Association conducted a reader survey for the Journal of the Norwegian Medical Association (JNMA) during the autumn of 2007.

MATERIAL AND METHOD:
Three probability samples of 1,500 active doctors, 250 medical students and 250 retired doctors were given a questionnaire that could be completed and returned by ordinary mail or electronically. 48% of the students, 54% of the doctors, and 76% of the retired doctors responded.

RESULTS AND INTERPRETATION:
54% of the readers spend 30 min or more on each issue. 20% of the retired doctors, 9% of the active doctors, and 7% of the students spend two hours or more. The declared aims of being a membership journal and a source for professional update were fulfilled significantly better than the other three declared aims; to stimulate research, support professional attitudes and promote health policy debate. The readers wanted more review articles, news from other journals and situations to learn from; and fewer advertisements, articles on "medicine and art" and a shorter language column. The website was particularly used to search for previously published articles, but also to read articles on screen. 32% of the students, 19% of the doctors, and 59% of the retired doctors did not use the JNMA's website. With regard to layout, the paper quality and the quality of the illustrations were praised. All in all the readers found many interesting articles in the JNMA and did not think it was too compact.

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Author information

Author/s: Aasland, Olaf Gjerløw (OG);

Affiliation: Legeforeningens forskningsinstitutt, Postboks 1152 Sentrum, 0107 Oslo. olaf.aasland(-atsign-)legeforeningen.no

Journal and publication information

Publication Type: English Abstract; Journal Article

Journal: Tidsskrift for den Norske lægeforening : tidsskrift for praktisk medicin, ny række (Tidsskr Nor Laegeforen), published in Norway. (Language: nor)

Reference: 2008-Jun; vol 128 (issue 13) : pp 1512-4

Dates: Created 2008/06/30; Completed 2008/07/08; Revised 2008/07/16;

PMID: 18587457, status: MEDLINE (last retrieval date: 11/6/2008)

Sourced from the National Library of Medicine. Abstract text and other information may be subject to copyright.

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MeSH headings (categories)

This article was linked to the MESH Headings shown below.

Periodicals as Topic - standards
Physicians
Questionnaires
Reading
Students, Medical

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