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| Research article summary (published 14 Oct 2008): |
Neural correlates of message tailoring and self-relatedness in smoking cessation programming.
Full Abstract
BACKGROUND: Smoking leads to illnesses including addiction, cancer, and cardiovascular and respiratory diseases. Different intervention programs have become available. In the past decade, providing tailored smoking cessation messages has been shown to be more effective in inducing smoking cessation than one-size-fits-all interventions. However, little is known about the brain responses of smokers when they receive tailored smoking cessation messages. METHODS: A neuroimaging study using blocked and event-related designs examined neural activity in 24 smokers exposed to high-tailored and low-tailored smoking cessation messages. RESULTS: In both blocked and event-related conditions, rostral medial prefrontal cortex and precuneus/posterior cingulate were engaged more during the processing of high-tailored smoking cessation messages than low-tailored smoking cessation messages. CONCLUSIONS: The activation patterns of smokers to tailored cessation messages show involvement of brain areas commonly implicated in self-related processing. Results seem to add support to the suggested role of self-relevance in tailored cessation programs, where previous studies have shown a potential mediating role of self-relevance on smoking abstinence. The findings are relevant to understanding the cognitive mechanisms underlying tailored message processing and might point to new directions for testing response to health communications programming.
Author information
Author/s: Chua, Hannah Faye (HF); Liberzon, Israel (I); Welsh, Robert C (RC); Strecher, Victor J (VJ);
Affiliation: Department of Health Behavior and Health Education, University of Michigan, 300 North Ingalls Street, Ann Arbor, MI 48109-0471, USA. hchua(-atsign-)umich.edu
Journal and publication information
Publication Type: Comparative Study; Journal Article; Research Support, Non-U.S. Gov't
Journal: Biological psychiatry (Biol Psychiatry), published in United States. (Language: eng)
Reference: 2009-Jan; vol 65 (issue 2) : pp 165-8
Dates: Created 2008/12/30; Completed 2009/03/20;
PMID: 18926523, status: MEDLINE (last retrieval date: 3/20/2009, IMS Date: 20 Mar 2009 00:00:00)
Sourced from the National Library of Medicine. Abstract text and other information may be subject to copyright.
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